Top 25 Cannabis Influencers to Follow in 2024

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When it comes to Cannabis influencers, most people think they are just showing off their smoke. However, they’re more than a bong rips on Instagram. 

Cannabis is more than just a plant; it’s a culture and a community. It has influenced the entertainment, food, and medicine industries, and that’s the reason for the rise of so many cannabis influencers on Instagram. Moreover, influencer marketing platforms have helped to increase their popularity by collaborating with brands, growing their visibility, and reaching more people.

In addition, the Cannabis influencers support cannabis legalization, promote better business practices, try to educate people, normalize the use of marijuana, and much more. Keep reading  If you’re cautious about Canna or think that these influencers can help you in influencer marketing strategy and grow your brand.

In this article, we have listed some of these influencers.

25 Best Cannabis Influencers on Instagram

For your ease, we’ve provided a list of top cannabis influencers’ Instagram accounts that can help you grow your business.

1. Syd (@_shadesofsyd)

Syd is one of the female weed influencers and models on Instagram. This micro-influencer has about 39.9K followers and shares her daily life and entertainment on her account. She is also the founder of the brand ‘Medicated Melanin.’

Syd is a cannabis influencer who talks about health, wellness, and self-care. Moreover, she shares information to help medical marijuana users find the best strains for their symptoms. Besides educational content, she also posts funny videos and promotes various cannabis products on her Instagram and YouTube channels.

Invite Syd to collab

2. Dr. Rachel M Knox (@racheldocknox)

One of the great cannabis Instagram accounts is for Dr. Rachel Knox. She is a cannabis MD and a cannabinoid medicine specialist. Rachel uses her voice to educate people and tell them about the medical use of cannabis. She also ran the “Cannabis Health Equity Movement.”

Dr. Rachel works in Oregon and has done a lot in the cannabis field. In addition, she was the chair of the Oregon Cannabis Commission and is part of Portland’s Cannabis Policy Oversight Team. Moreover, she helps advise on psilocybin matters in Oregon and is a board member for NuLeaf PDX. Additionally, she is involved in national groups like the Cannabis Regulators of Color Coalition (CRCC) and Doctors for Cannabis Regulation (DFCR).  Do not hesitate to contact her if you need any consultation.

Chat with Dr. Knox now

3. Golnesa Gharachedaghi (@gg_golnesa)

Golnesa Gharachedaghi is a model and cannabis influencer with 877K followers on Instagram. She is also the owner of the “Wusah official” account, where she sells vape products. This weed influencer believes that hemp is of first necessity to the wealth and protection of a country.

Collab with Golnesa on Ainfluencer

4. Tweedledoob (@tweedledoob)

One of the cannabis accounts on Instagram is “tweedledoob.” The account is for a girl who is a cannabis photographer and marketing consultant. More than 40.9K people follow her account to get more cannabis-related posts on their feeds.

Her Instagram is filled with beautiful photos of cannabis products, colorful psychedelic art, and moments from their daily life, often including her baby and cats. As a cannabis photographer, Tweedledoob has a special talent for showing the true beauty of cannabis products. Their photos are not only interesting but also show their strong love for the plant. 

Invite Tweedledoob to collab

5. Michael Oliveri (@michaeloliveri)

Michael Oliveri is among the top cannabis influencers from Michigan. She is also a fashion and fitness influencer with 226K Instagram followers. Michael is a cannabis operator at “torchriver.farm.”

She is a popular photographer and bikini fitness model. Michael’s Instagram page is filled with her pictures in bikinis and she specializes in fashion and fitness photography.

Chat with Michael now

6. Ronnie Rey (@babybash)

One of the other top weed influencers on Instagram is Ronnie Rey. He has won the “HighTimes Cannabis Cup Winner” six times. Ronnie is also a music influencer and could amass 517K followers.

Collab with Ronnie on Ainfluencer

7. Kitty Bang (@bangkittybang)

Kitty Bang is another cannabis Instagram influencer, model, hostess, actress, and singer. She became famous for her pinup style and gained about 28.5K followers, which is rising day by day.

Kitty’s posts are full of energy, with bright, colorful photos that grab your attention right away. What makes her stand out is how she blends her lively style with cannabis. She’s more than just a cannabis fan; she highlights the lifestyle and creativity that come with it. Her modeling often includes cannabis, showing a sense of freedom and empowerment that her followers love.

Invite Kitty to collab

8. Allie Beckett (@canna.obscura)

Allie is a cannabis influencer and photographer with over 27.7K Instagram fans. She is a co-founder of “TKO.oregon” and “TKO.cbd” and shares hemp products there.

When Washington and Colorado became the first states to legalize cannabis for adults in 2012, Beckett was in a unique position to capture this change from the inside. Her book, “As The Grass Grows,” is a part of her effort to showcase this significant societal change through her photography. She intends to keep photographing the development of Washington’s cannabis industry, as well as Oregon’s legal cannabis market, which started on July 1, 2015. Allie is among the pregnant influencers at the moment.

Chat with Allie now

9. Haleyann (@thehighwoman)

One of the other American cannabis influencers is Haleyann. She is a high girl in Southern CA. She is also among the lifestyle influencers with 44.5K followers. This influencer can be a good choice for promoting your brand.

Collab with Haleyann

10. Coreen Carroll (@frauleinchef)

Coreen Carroll is among the cannabis influencers on Instagram. Although this nano influencer has only 8.816 followers, she is very popular and known as a cannabis chef and winner of “Cooking With Cannabis” on Netflix. Carroll has been a brand ambassador for big brands, such as Satori Chocolates, Pax Vapor Products, and Humboldt Apothecary.

Invite Coreen to collab

11. Lizzy Jeff (@Lizzyjeff)

Rapper and CEO of lifestyle brand “ZenandKush,” LizzyJeff is another influencer who talks about cannabis and its healing, sensual, and spiritual effects. She calls herself the medical woman and has gained over 91.5K followers by the time of writing this blog.

Chat with Lizzy now

12. Steve DeAngelo (@steve.deangelo)

Steve is one of the top weed influencers on Instagram and the father of the legal cannabis industry. He is the founder of the “Last Prisoner Project” and is reaching 61.1K followers. DeAngelo is also an activist, author, and investor, and has partnered with brands, such as Hash Marihuana and Hemp Museum.

In addition, Steve has played a big role in pushing for cannabis legalization and better education about it. He’s worked with important figures like Jack Herer and has managed one of California’s most well-known dispensaries. On his page, you can find fun and informative posts about the cannabis world, as well as promotions for cannabis products and events.

Collab with Steve

13. Alice & Clark (@thathighcouple)

Alice and Clark are cannabis influencers on both Instagram and YouTube. They also share their stories and fun content, which have brought them 109K Instagram followers and 167K YouTube subscribers. They have collaborated with brands, such as G Pen, Pax Vapor, and Discrete, and can be a great option for yours too.

Their profile presents a fresh look at cannabis culture, mixing stylish photos, reviews of cannabis products, and creative content. This energetic pair has truly raised the bar for cannabis influencers.

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Collab with Alice and Clark

14. Bess Byers (@imcannabess) 

Bess Byers, based in PNW, is an Instagram photographer and cannabis influencer with more than 87.4K followers. She is the founder of “BlaiseCreative” and shares her daily life on her account.

In addition to her Instagram account, Bess runs a cannabis news channel on several platforms and manages a digital agency that specializes in cannabis businesses. She shares a lot of entertaining content, making her a great influencer for anyone interested in cannabis and politics.

Invite Bess to collab

15. Jorge Cervantes (@jorgecervantesmj)

Jorge Cervantes is one of the top cannabis influencers, as well as an American writer, horticulturist, and publisher. He wrote the book “Cannabis Encyclopedia,” and also won the award for cannabis cultivation author and advocate.

This Cannabis influencer is known for his deep knowledge of growing cannabis. For over 40 years, he has inspired and educated millions of growers around the world. His book, the Cannabis Encyclopedia, has been seen as a major development. In this interview, he talks about why he decided to publish online, his thoughts on sharing information, and his lasting impact on the cannabis industry.

Chat with Jorge now

16. Alicia Goku (@aliciagoku_)

Alicia Goku, also known as “The Weed Princess,” is among the top weed influencers on Instagram. She is also a musician who loves Mary Jane. This weed Instagram account has 178K fans.

She shares her songs inspired by marijuana on YouTube. Her brand is real and honest, focusing on educating her audience. She talks openly about the effects of smoking too much. If you want to laugh and learn, Alicia’s channel is perfect for you.

Collab with Alicia on Ainfluencer

17. Chrissy (@cannachrissy)

Chrissy, known as CannaChrissy, is a cannabis and makeup influencer on Instagram. She loves plants, and her account is full of posts and videos of creative tips, lifestyle content, plant education, and so on.

Invite Chrissy to collab

18. Madison T. Ortiz (@happytokes)

Cannabis influencer Madison Ortiz, is the creative director for “limitless guided visualizations.” She is also a writer for High Times and has gained nearly 64K fans. Give her a follow and read her informative captions.

19. Jennie (@sheflieshigh)

Jennie is a model, cannabis, and fitness enthusiast who has 63.2K followers on her Instagram account. She is also among the bikini models and shares eye-catching photos on her account. Jennie, who goes by @sheflieshigh on Instagram, mixes fashion with cannabis culture. On Instagram, she shares her modeling work and on Twitter, she talks a lot about cannabis products.

She also has a YouTube channel where she reviews and posts unboxing videos for various cannabis products, including expensive items. Jennie has teamed up with Merrica to co-create Tokin Asians, a brand that sells trendy tees and accessories with cannabis themes. 

20. Mia Beyer (@itsmiabeyer)

Mia Beyer is a cannabis and weed lover and model based in LA. She is active on different social media platforms, such as Instagram, Twitter, and TikTok. This hot Instagram influencer also plays musical instruments and shares different photos and videos of herself with her 58.3K followers.

21. Anjela Aka (@koala.puffss)

Anjela Aka, known as Koala Puffs, is a cannabis influencer, video creator, and entrepreneur who runs her own lifestyle company that sells different things, such as accessories and smoking equipment. Her account’s engagement rate is high, and her 682K followers seem to love her account.

She uses her lively personality to talk about cannabis. She mixes humor with serious messages to show how cannabis can help people, whether for fun or health reasons. She started her own brand called ‘Koality’ to change how people think about cannabis. Anjela wants more women to have important jobs, and for everyone to be able to use cannabis without any problems.

22. Jamie Evans (@theherbsomm)

Author, certified sommelier, and cannabis blogger Jamie Evans is the next influencer on our list. She is one of the top wine influencers is the founder of “The Herb Somm,” and was named the “Most Important Women in Weed” by Green Market Report in 2022. Her account is about all things food, beverage, and travel.

She loves writing about cannabis, CBD, wine, and food, especially when they come together in delicious ways. Jamie recently wrote a book called “Cannabis Drinks: Secrets to Crafting CBD and THC Beverages at Home.” In this book, she shares how to make amazing drinks infused with CBD and THC. Jamie’s passion is creating what she calls “cannacocktails,” which are cocktails made with cannabis.  Amazing, right?

23. Emily McCarter (@mccartergetshigh)

Emily McCarter is a cannabis and mental health influencer with over 60.4K Instagram followers. She is also the Co-founder of “Ok Ok Creative,” a consulting company. Moreover, Emily runs a podcast and talks about the cannabis and plant-based medicine industry. She can be an excellent choice for increasing brand awareness of cannabis-related brands. 

24. Seth Rogen (@sethrogen)

The popular comedian, Seth Rogan, is among the top cannabis influencers on our list. He has launched his Houseplant, which is a Canada-based marijuana company and tries to educate people. Seth has amassed 10.8M followers on his Instagram account.

25. Wiz Khalifa (@Wiz Khalifa)

Wiz Khalifa, with over 40.4M followers, is the most-followed cannabis Instagram influencer. He is also a musician and openly shows his love for the plant. He even expresses his love for cannabis in his music often.

The rapper from Pittsburgh not only enjoys using cannabis himself but also helps people get it through his brand called Khalifa Kush. This special cannabis is grown and treated carefully to give medical marijuana patients effective relief in America. He has some weed-related songs, such as “Stoned,” “Bake Sale,” and “Weed Farm.” 

How to Find Cannabis Influencers on Instagram?

You may wonder how to find influencers that are related to your brand. Here are some tips:

1. Search on Google.

2. Search for related hashtags on Instagram.

3. Check your competitors’ social media accounts.

4. Use an influencer marketplace.

You must already know that finding Instagram influencers is hard and time-consuming. The best way to find trustworthy cannabis influencers is to use influencer marketing platforms, such as Ainfluencer. These platforms let you search for influencers based on their followers, how much their audience interacts with their content, and the topics they cover. By using a top influencer marketplace, such as Ainfluencer, you can ease and expedite the process.

Ainfluencer is a free, safe, and secure marketplace that lets both brands and influencers strike mutually beneficial deals.

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Conclusion

In conclusion, if you want to learn more about the cannabis industry or find some new and interesting products, be sure to follow one of these top Instagram cannabis influencers. They will provide you with informative content, stylish aesthetics, and plenty of laughs along the way. And for finding and collaborating with cannabis influencers to succeed, the Ainfluencer marketplace will help you.

FAQs

1- Who Are the Biggest Cannabis Influencers?

Wiz Khalifa, with over 40M followers, and Seth Rogan, with 10.8M followers, are two of the biggest cannabis influencers on Instagram.

2- Can Influencers Promote Cannabis?

Yes, influencers can promote cannabis. However, there are some things to keep in mind when doing so.

First and foremost, influencers should be aware of the laws surrounding cannabis promotion. In some states, it is still illegal to consume or possess cannabis. As such, any content promoting cannabis use should be marked accordingly.

Secondly, it is important for influencers to be mindful of their audience when promoting cannabis. Some audiences may not be receptive to seeing content about cannabis use, regardless of its legal status. As such, it is essential to consider whether or not promoting cannabis is suitable for a particular audience before moving forward.

Ultimately, influencers have the ability to help normalize cannabis use through their promotion. By being thoughtful and strategic about their content, they can help destigmatize an often misunderstood plant.

Cyrus Nambakhsh

Cyrus is a serial entrepreneur, product-led-growth expert, a product visionary who launched 7 startups. He has built scalable platforms to help businesses and entrepreneurs. Contact: Cyrus@ainfluencer.com