Top 25 Chinese Influencers: A Look at China’s Social Media Stars

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If you want to expand your brand’s reach and do brand marketing, China is a great place to do so. But if you want to increase your brand’s exposure in China via Instagram, you’ll find it challenging to find the best Chinese influencers. 

Although Instagram has been officially blocked in China, approximately 4 million Chinese citizens still access it by means of virtual private networks (VPNs). This means there are lots of Chinese bloggers available to collaborate on Influencer marketing platforms

If you want to grow your brand in China via their active fan following, this blog will present a list of Chinese influencers on Instagram you may wish to contact.

How to find Chinese influencers on Instagram? 

It can be a time-consuming process to find the right Chinese influencer to contact for the goal of promoting your brand. 

However, you do not need to worry about this because one of the top-rated influencer marketplaces, Ainfluencer, is here to assist you.

Ainfluencer: The Best Influencer Marketing Platform

Ainfluencer is the first DIY 100% free influencer marketplace in the world! Whether you’re an influencer or a brand, you can utilize any of Ainfluencer’s features at no cost. All the transactions you plan to do within the app will be completed swiftly and safely. As a brand, you may discover which influencers are most beneficial to your business.

Using Ainfluencer, brands, and influencers can find and contact each other to negotiate the terms of influencer marketing campaigns and close deals.

Ainfluencer Search Tool

Brands can use Ainfluencer’s powerful search options, including categories, locations, language, gender, hashtags, and number of followers to find influencers who align their preferences. Furthermore, they can adjust their budget, so that only the influencers in that price range will be listed. 

Accordingly, if you want to find Chinese influencers, you can easily sign up on Ainfluencer for free, use the ‘Find Influencers’ tool and change the location to China. 

So, what are you waiting for? Give Ainfluencer a try!

Sign up on Ainfluencer

Top 25 Instagram Chinese Influencers to Grow Your Brand 

If you’re looking to expand your brand into China, these are the top 20 Instagram Chinese influencers to follow and collaborate with.

1. Zhang Dayi (@milksmellbest)

When Zhang started her Instagram account, no one would have thought that she would become so popular to reach 181K followers on Instagram. Zhang Dayi initially entered the fashion industry as a model, and her success in that field led to her becoming a renowned Chinese influencer. 

After seeing significant demand for her chic clothing, Zhang decided to launch her own retail outlets. As of 2017’s SIngles’ Day, she had made 100 million RMN in sales. Dayi is a huge deal in the Chinese fashion influencer industry and retail e-commerce.

Contact Zhang Dayi

2. 李元玲  (@cathrynli) 

Cathryn Lee is one of the most well-known Chinese female Instagram models and influencers. She has many talents, including classical piano, acting, fitness, ballet, NFT cosplaying, and gaming. There are already more than 3 million people that follow her on Instagram. In the world of Chinese fashion, she is among the top influencers.

Connect with Cathrynli

Pro Tip: Want to find more influencers? See the complete list of modeling influencers on Instagram.

3. Lim Shang Jin (@limshangjin)

Known as a video creator on Instagram, Lim Shang Jin was born in Malaysia but currently lives in China, where he is recognized as a Chinese influencer among Chinese youth. He has over 334K Instagram followers and over 700K YouTube subscribers.

Get in touch with Lim Shang Jin

The complete list of Instagram influencers in Malaysia can help you find more influencers to grow your business in this country.

4. Feng Yi (@fengyilu)

The Chinese Instagram influencer, Feng Yi, is a multi-talented performer who models, dances, and travels extensively. For the time being, he resides in Frankfurt. He currently has 348K followers on Instagram.

Reach Feng Yi Now

If you have a business that relates to dancing and other performance, you can check out the complete list of dance influencers on Instagram to grow your business on social media.

5. Hu Bing (@hubing)

A multi-talented Chinese influencer, Hu Bing has worked as an actor, model, singer, designer, and producer in his homeland. He’s been a top male model in China since 1990, when he first began out.

After being the first Chinese male model to appear on international catwalks, he gained the title of “Top Chinese Male Model” in 1991. There are presently 729K users following him on Instagram.

Get in Touch with Hu Bing

6. Zhou mi (@zhouzhoumi419) 

With 1.2M Instagram fans, Zhou Mi is a member of the Chinese boy band Super Junior-M as well as a singer, actor, songwriter, and presenter in South Korea and China. He is considered a great Chinese influencer as well.

7. Tiffany Tang (@tangyan1206)

One of the cutest Chinese female Instagram influencers is Tiffany Tang; a Chinese actress and singer and Instagram influencer. Among the many popular figures in Chinese fashion influencers, she is widely admired and respected. As of now, she has 394K followers.

Contact Tiffany Tang

8. 溫舒森  (@Wshusen)

Shu sen is one of the rich Chinese girls on Instagram. She has over 701K followers on Instagram and 487K+ on Youtube, and is currently residing in Taiwan.

She’s been a model for a wide variety of well-known brands, including Adidas and Calvin Klein. She also enjoys exploring the world.

Reach Wshusen now

9. Charlene Liu 查理 (@coindevanity)

One of the top Chinese bloggers is Charlene Liu, who usually shares photos from her daily life. She has gathered over 318K Instagram followers at present. Her typical topics include her approach to fitness as a fitness Chinese fashion blogger and her way of life.

See also  28 Top Amazon Influencers To Boost Your Sales In 2023
Contact Charlene Liu

10. Liu Wen (@liuwenlw)

This Chinese influencer was an Asian model for ‘Victoria’s Secret’ in 2009. In 2012, the NYT called Model Liu Wen ‘China’s first supermodel,’ and the AskMen recognized her as one of the 99 most beautiful individuals in the world. Therefore, her fame increased more than before.

In November 2013, she won ‘ELLE International Idol Supermodel.’ On July 26, 2014, she became the first Asian Instagram model to make MDC’s ‘New Supers’ list. As a mega influencer, Liu currently has 6M followers on Instagram.

11. Gloria Tang (@gem0816)

The singer and songwriter, G.E.M., or Gloria Tang, is a popular Chinese influencer with 7M Instagram followers and 2.72M subscribers on YouTube.

She is originally from Shanghai and grew up in Hong Kong. As one of the top musicians in China, Gloria has a luxurious lifestyle. That’s why luxury brands usually find her a perfect influencer for their products.

12. Angelababy (@angelababyct)

Angela Yeung Wing, or Angelababy as she is more well known, is a rich Chinese influencer. She’s been a model for a long time and a TV regular. Currently, she has gathered a following of 11.6M people on Instagram. 

She deserves recognition as a significant Asian influencer and blogger as well. She has multiple careers, including those in music and the fashion industry.

13. Rayn Feng (@dmfung)

The well-known Instagram photographer and model, Rayn Feng is a popular male Chinese influencer Instagram with 57.6K followers. Apart from being a model, Rayan shares gym selfies, indicating that he is a fitness fanatic.

Reach Rayn Feng

14. Xia Han (@hx1125)

The Chinese blogger and artist, Xiao Han is originally from Wuhan, but she now makes her home in Saskatoon. As shown on her Instagram account, Han has taken some stunning photographs. She has amassed a current following of 73K. She is one of many famous Chinese Instagram influencers.

Contact Xia Han

15. Tao Liang (@mrbagss)

One of the most popular Chinese fashion influencers is Liang Tao. With over 54.6K Instagram followers, he reportedly sold around 3,24M RMB in purses in just six minutes. He is a significant Asian influencer and a Chinese male model on Instagram.

Reach Tao Liang

16.  Ava Foo (@avafoo) 

With 106K followers on Instagram, Ava Foo is a well-known fashion Chinese blogger and influencer. Ava’s great number of followers makes her a perfect influencer for fashion and cosmetic brands who look for top influencers in China to grow their business in this country.

Get in touch with Ava Foo

17. Crystal (@thegirlcrystal )

Crystal is an artist as well as a Chinese influencer. As a Chinese fashion blogger, she has over 64K people following her on Instagram. This rich Chinese girl uses Instagram to showcase her extravagant taste in fashion and accessories.

Text Crystal

18. Nikki Min (@nikki_min)

Nikki Min is one of the most stylish Chinese influencers and models on Instagram. She’s a fashion blogger and icon with over 33.6K Instagram followers. Her feed clearly shows she has an excellent sense of style.

Contact Nikki Minn

19. Lucia Liu (@lucialiustylist)

Aside from appearing on China’s Next Top Model in 2015 and being the brains behind the wardrobe for Divorce Lawyers, one of the most successful Chinese TV shows in Asia, Lucia Liu is one of China’s most in-demand stylists and one of the best Asian influencers out there.

She was the first executive deputy editor and fashion director for T Magazine China. She is a famous Chinese influencer in the Chinese fashion influencer industry on Instagram, with over 72K followers.

Get in touch with Lucia Liu

20. Carrie Tong (@cisforcarrie)

Carrie tong is a new face in the Chinese fashion influencer industry, and she is getting ready to become a very well-known Chinese influencer in the future. She is currently a Chinese fashion blogger, and she has over  13.7K followers.

Contact Carrie Tong

Pro Tip: Check out the complete list of Instagram influencers in China.

21. Jeremy Laous (@jeremylaous)

One of the most popular influencers in China is Jeremy, who has 413K followers on Instagram. He is a musician but on social media, he is mostly known as a model. In addition, he has collaborated with top brands, such as Saint Laurent.

22. Terence Lam (@terencelam0903)

Another musician on the list with a great taste in art is Terence, who loves capturing artistic photos. Since he is so stylish, he collaborates with top men’s clothing brands in China. 

23. SoNgaLam (@ivyysooo)

The cute Ivy is a young Chinese model with 318K followers on Instagram. She usually shares her selfie photos and collaborates with cosmetic brands. 

24. Leung Yip (@fatboyip)

A funny video creator and one of the best Chinese influencers is Leung, who has 294K followers on his Instagram account. He creates different types of videos, from dancing to singing or doing magic. Furthermore, he loves adventure and visiting new places.

25. Lokman Yeung (@llokmann)

Recognized as an actor, Lokman is a notable public figure on social media. Besides being an actor, he is one of the singers of the ‘Mirror’ band.  However, he introduces himself as an artist on Instagram where he has 285K followers. 

Although he is originally from Hong Kong, more than 80% of his followers are from China. That’s why he is considered one of the most effective Chinese influencers on the list.


We enlisted different Chinese influencers from different niches in this blog just for your brand. Whether you’re looking for a rich Chinese girl Instagram model or a Chinese fashion influencer, we got you covered. To aid you in expanding your business in China, we’ve compiled a list of the top influencers in the country.

If you want to collaborate with top influencers in China, join Ainfluencer to simplify it.


1- How Much Do Chinese Influencers Get Paid?

The most influential specialized bloggers earn between RMB 100,000 and 300,000 per post.

2- Who Is the Most Influential Influencer?

First on the list is Cristiano Ronaldo, who currently has a total of 484.3 million followers across three social media sites. Next is Justin Bieber with 420.54 million follower count; Ariana Grande, 398.3 followers; Selena Gomez, 380.75 million followers; and Taylor Swift with 354.4 million followers

3- Are There Influencers in China?

In recent years a number of Chinese influencers have risen to prominence as KOLs – providing marketers across the globe with sought-after access to Chinese consumers.

4- Who Is the Most Followed Chinese Celebrity on Social Media?

Andy Lau is an actor and singer from Hong Kong. With 742K followers on Instagram, he is one of the top Chinese influencers and most-followed Chinese celebrity on social media.


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