20 Chinese Instagram Influencers To Grow Your Brand In 2023

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If you want to expand your brand’s reach and do brand marketing, China is a great place to do so. But if you want to increase your brand’s exposure in China via Instagram, you’ll find it challenging. 

 Although Instagram has been officially blocked in China, approximately 4-million Chinese citizens still access it by means of virtual private networks (VPNs). 

However, if you want to grow your brand in China via their active fan following, this blog will present a list of 20 Chinese influencers on Instagram you may wish to contact.

How to find Chinese influencers on Instagram? 

It can be a time-consuming and stressful process to find the right Chinese influencer to contact for the goal of promoting your brand. 

However, you do not need to worry about this because one of the top-rated influencer marketplaces, Ainfluencer, is here to assist you.

Whether you’re an influencer or a brand, you can utilize any of Ainfluencer‘s features at no cost to you. All the transactions you plan to do within the app will be completed swiftly and safely. As a brand, you may discover which influencers are most beneficial to your business.

Sign up on Ainfluencer

Using Ainfluencer, brands and influencers can find and contact each other to negotiate the terms of influencer marketing campaigns and close deals.

Brands can use Ainfluencer’s powerful search options to identify and get in touch with suitable influencers (such as Chinese influencers) for collaboration based on a variety of criteria, such as geography, gender, language, hashtags, follower count, and more.


Top 20 Instagram Chinese influencers to grow your brand 

If you’re looking to expand your brand into China, these are the top 20 Instagram Chinese influencers to follow and contact.

1. Zhang Dayi (@milksmellbest)

Zhang Dayi’s introduction to the fashion industry was as a model. After seeing significant demand for her chic clothing, Zhang decided to launch her own retail outlets. As of 2017’s SIngles’ Day, she had made 100 million RMN in sales. Dayi is a huge deal in the Chinese fashion influencer industry and retail e-commerce, with her 20 million followers.

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Contact Zhang Dayi

2. 李元玲  (@cathrynli) 

Cathryn Lee is one of the most well-known Chinese female Instagram models. She has many talents, including classical piano, acting, fitness, ballet, NFT cosplaying, and gaming. There are already more than 2.3 million people that follow her on Instagram. In the world of Chinese fashion, she is among the top influencers.

Connect with Cathrynli

3. Lim Shang Jin (@limshangjin)

Lim Shang Jin was born in Malaysia but currently lives in China, where he is recognized as a Chinese influencer among Chinese youth. He has over 363K Instagram followers and over 700K YouTube subscribers.

Get in touch with Lim Shang Jin

4. Feng Yi (@fengyilu)

The Chinese Instagram influencer Feng Yi is a multi-talented performer who models, dances, and travels extensively. For the time being, he resides in Frankfurt. He currently has 310K followers.

Reach Feng Yi now

5. Hu Bing (@hubing)

A multi-talented artist, Hu Bing has worked as an actor, model, singer, designer, and producer in China. He’s been a top male model in China since 1990, when he first began out.

After being the first Chinese male model to appear on international catwalks, he gained the title of “Top Chinese Male Model” in 1991. There are presently 550K of his followers.

Get in touch with Hu Bing

6. Zhou mi (@zhouzhoumi419) 

Zhou mi is a member of the Chinese boy band Super Junior-M as well as a singer, actor, songwriter, and presenter in South Korea and China. He has amassed 1.2M Instagram fans at the moment. He is considered a great Chinese influencer as well.

Text Zhou mi

7. Tiffany Tang (@tangyan1206)

Tiffany Tang is a Chinese actress and singer. Among the many popular figures in Chinese fashion-influencers, she has widespread adulation. She has 402K followers as of right now.

Contact Tiffany Tang

8. 溫舒森  (@Wshusen)

Shu sen is one of the rich Chinese girls on Instagram. She has over 687K followers on Instagram and 464K+ on Youtube, and she is currently residing in Taiwan.

 She’s been a model for a wide variety of well-known brands. She also enjoys exploring the world.

Reach Wshusen now

9. Charlene Liu 查理 (@coindevanity)

One of the top Chinese bloggers is Charlene Liu. Photos from her daily life are typical of what she uploads. She has gathered over 687K Instagram followers at present. Her typical topics include her approach to fitness as a fitness Chinese fashion blogger and her way of life.

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Contact Charlene Liu

10. Liu Wen (@liuwenlw)

The NYT called Model Liu Wen “China’s first supermodel” in 2012. She was an Asian model for “Victoria’s Secret.” in 2009. In 2012, AskMen recognized her as one of the 99 most beautiful individuals in the world. 

In November 2013, she won “ELLE International Idol Supermodel.” On July 26, 2014, she became the first Asian model to make MDC’s “New Supers” list. She currently has 5.7M followers on Instagram.

Get in touch with Liu Wen

11. Gloria Tang (@gem0816)

G.E.M., or Gloria Tang, is a Chinese influencer and songwriter.

Presently, she has 6.8 M Instagram followers. She also has 2.61M subscribers on Youtube.

Text Gloria Tang

12. Angelababy (@angelababyct)

Angela Yeung Wing, or Angelababy as she is more well known, is a rich Chinese woman. She’s been a model for a long time and a TV regular. Currently, she has gathered a following of 10.1M people on Instagram. 

She deserves recognition as a significant Asian influencer as well. She has multiple careers, including those in music and the fashion industry.

Get in touch with Angelababy

13. Rayn Feng (@dmfung)

Rayn Feng is a popular male Chinese model on Instagram. He has 55.7K followers and many gym selfies in his feed, indicating that he is a fitness fanatic.

Reach Rayn Feng

14. Xia Han (@hx1125)

The artist and curator Xiao Han is from Wuhan, China, but she now makes her home in Saskatoon. As shown on her Instagram account, Han has taken some stunning photographs. She has amassed a current following of 73,8K. She is one of many famous Chinese Instagram influencers.

Contact Xia Han

15. Tao Liang (@mrbagss)

One of the most popular Chinese fashion influencers is Liang Tao. With over 52K Instagram followers, he reportedly sold around 3,24M RMB in purses in just six minutes. He is a significant Asian influencer and a Chinese male model on Instagram.

Reach Tao Liang

16.  Ava Foo (@avafoo) 

Ava Foo is a well-known fashion Chinese blogger and influencer. She has more than 30K people following her on Instagram.

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Get in touch with Ava Foo

17. Crystal (@thegirlcrystal )

Crystal is an artist as well as a Chinese blogger. As a Chinese fashion influencer, she has over 46K people following her on Instagram. This rich Chinese girl uses Instagram to showcase her extravagant taste in fashion and accessories.

Text Crystal

18. Nikki Min (@nikki_min)

Nikki min is a rich Chinese girl who is a major Chinese fashion influencer. She’s a fashion blogger and icon with over 33.6K Instagram followers. Her feed clearly shows she has an excellent sense of style.

Contact Nikki Minn

19. Lucia Liu (@lucialiustylist)

Aside from appearing on China’s Next Top Model in 2015 and being the brains behind the wardrobe for Divorce Lawyers, one of the most successful Chinese TV shows in Asia, Lucia Liu is one of China’s most in-demand stylists and one of the best Asian influencers out there.

She was the first executive deputy editor and fashion director for T Magazine China. She is a famous Chinese influencer in the Chinese fashion influencer industry on Instagram, with over 70,8K followers.

Get in touch with Lucia Liu

20. Carrie Tong (@cisforcarrie)

Carrie tong is a new face in the Chinese fashion influencer industry, and she is getting ready to become a very well-known Chinese influencer in the future. She is currently a Chinese fashion blogger, and she has over 14.1K followers.

Contact Carrie Tong


We enlisted different Chinese influencers from different niches in this blog just for your brand. Whether you’re looking for a rich Chinese girl Instagram model or a Chinese fashion influencer, we got you covered. To aid you in expanding your business in China, we’ve compiled a list of the top 20 influencers in the country.

1- How much do Chinese influencers get paid?

The most influential specialized bloggers earn between RMB 100,000 and 300,000 per post.

2- Who is the most influential influencer?

First on the list is Cristiano Ronaldo, who currently has a total of 484.3 million followers across three social media sites. Next is Justin Bieber with 420.54 million follower count; Ariana Grande, 398.3 followers; Selena Gomez, 380.75 million followers; and Taylor Swift with 354.4 million followers

3- Are there influencers in China?

In recent years a number of Chinese influencers have risen to prominence as KOLs – providing marketers across the globe with sought-after access to Chinese consumers.