Top 10 Houston Influencers on Instagram in 2024

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Ever wondered what inspires the creative minds shaping Houston’s fashion, fitness, and lifestyle scenes? Houston influencers draw inspiration from the city’s vibrant culture, diverse communities, and passionate energy. These vibrant entrepreneurs, content creators, and celebrities bring creativity, dedication, and a unique Houston flair to their work.

In this article, we’ll share their stories, tips, and adventures that inspire people around the globe, highlighting their influence on influencer marketing platforms. Whether you’re looking for style inspiration, fitness motivation, or just want to connect with Houston’s bests, join us to explore their fascinating world.

10 Best Houston Social Media Influencers

In this section, we’ll discuss the most influential Houston social media influencers and how these influencers affect fashion, beauty, and more. Stick with us to learn everything about them!

1. Caroline Collins (@carolineontv)

The first on our list of the top Houston influencers is Caroline Collins, who was born on July 27, 1993, and currently anchors KRIV-TV’s weekday evening news in Houston, Texas. 

Before this role, she gained prominence for her impactful social media presence while working at KSEE-TV in Fresno, California. Collins also co-hosted the nationally televised golf instructional series, The Swing Clinic, on Fox Sports and has modeled for Golf Galaxy and Dick’s Sporting Goods. Moreover, she competed in the Miss Pennsylvania pageant.

Caroline Collins, originally from West Middlesex, Pennsylvania, was raised by her father, who was both a golf influencer and instructor. First, she attended Kennedy Catholic High School before moving on to Point Park University on a sports scholarship. There, she excelled at golf, winning tournaments and even scoring two holes in one. 

She is one of the first Houston influencers who started her broadcasting career at WJET–WFXP in Erie, Pennsylvania, before moving to WFMJ-TV in Youngstown, Ohio. She gained a TikTok and Instagram following as a morning anchor in Fresno, California. 

Collins has 1.6 million TikTok followers and 327.9K Instagram followers. She contributed a story to NBC’s Today show during her time at KSEE and joined KRIV in 2023.

2. Muneera Page (@muneerapage)

Let’s introduce another Houston Instagram influencer, Muneera, born on March 2, 1982. She is known for sharing family photos, selfies, and fashion content on her Instagram page, which has gained her 203.1K followers. Muneera also runs a blog on her website discussing marriage, motherhood, business, style, and travel. Her travel tips for families, especially on international travel with toddlers, are popular features on her blog.

Among hundreds of Christian influencers worldwide, she stands out as someone who collaborates with Premier Builder and Remodeling on designing and constructing custom homes. Additionally, she runs her own brand called Luxor by Muneera.

3. Dede Raad (@dressupbuttercup)

Let’s catch up with another Houston influencer with over 1 million Instagram followers. Dede Raad is an inspirational woman who founded the ‘Dress Up Buttercup’ community dedicated to empowering women and boosting confidence.

She shares her family, grief, motherhood journey, and more. Dede also enjoys posting everyday styles, drink recipes, and snippets of life from the Raad household. Originally from Houston, Texas, Dede transitioned from the oil and gas industry to a full-time content creator.

Dede started ‘Dress Up Buttercup’ in 2015 with only about 20 readers per post. Despite the small audience, she stayed focused on creating content and networking. Eventually, DUB grew to over a million followers, backed by a committed team.

The DUB community actively engages in charity through its initiative, ButterTogether. In 2020, they managed to raise over $70,000 for various causes. They launched ButterTogether intending to connect people through meaningful charitable actions, such as fulfilling Amazon wish lists and participating in fundraising events. 

Moreover, Dress Up Buttercup hosts the annual DUB Spooky 5k to raise money for breast cancer research in honor of Dede’s mother, Eva. If you’d like to learn more about this influential Houston-based community, visit their official website.

4. Dominique Sachse (@dominiquesachse)

The fourth Houston influencer on our list is a multi-talented content creator, beauty influencer, lifestyle enthusiast, journalist, and now the author of ‘Life Makeover: Embrace The Bold, Beautiful, and Blessed YOU!’ 

Dominique Sachse, author, YouTuber, influencer, and former prime-time news anchor for KPRC 2 for 28 years, is known for her family-oriented, charity-minded approach and desire to make a positive impact. 

She’s passionate about self-improvement and creating a purpose-driven, beautiful life. In her book, ‘Life Makeover,’ Dominique shares insights on investing in every aspect of life to be our best selves. 

On top of that, she launched her broadcast journalism career in 1993 with an unconventional path. Starting as a Metro Traffic radio station reporter, she became a disc jockey at Mix 96.5. 

Later, she moved to Channel 2 for a morning show traffic role and caught the attention of new management when she filled in on the anchor desk. Since then, she has taken on various roles at the anchor desk throughout her career.

Among the first couple of Houston influencers, she keeps surprising us the most with her achievements. She has been honored with three Emmy awards, AWRT awards, and accolades from the Edward R. Murrow Awards, Houston Press Club, and Texas Associated Press. 

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Her website explains everything about herself and her journey to fame in more detail. You can check out the website or follow her Instagram account for more information.

5. Matthew McConaughey (@officiallymcconaughey)

Let’s explore the story of Matthew McConaughey, a prominent figure from Houston, Texas. Born on November 4, 1969, McConaughey is an acclaimed American actor who first caught the public’s eye in the 1993 comedy ‘Dazed and Confused.’ He quickly rose to fame with his role in the 1996 drama ‘A Time to Kill.’ Over the years, he has showcased his range in films like ‘Contact’ (1997), ‘Amistad’ (1997), and ‘U-571’ (2000), proving his ability to adapt to different movie genres.

Talking about one of the most celebrated celebrities is challenging, but understanding how he became so popular is important. This Houston star rose to fame in romantic comedies during the 2000s and became a sex symbol, a status he still holds in his mid-50s.

He later shifted to dramatic roles and earned an Academy Award for Best Actor for his role in Dallas Buyers Club (2013). He also starred in Interstellar (2014) and the TV series True Detective (2014), earning Emmy nominations. Furthermore, he’s appeared in films like The Gentlemen (2019) and voiced characters in animated movies like Sing (2016) and its sequel.

There’s much to learn about this influential Hollywood figure. Check out his Instagram, where he has over nine million followers, or read his biographies to learn more about his journey.

6. Brittany Fullwood (@brittfullwood)

For lovers of fashion, travel, cooking, and lifestyle, this one is for you. Brittany is a full-time content creator from Houston, Texas. She is a mother of two beautiful kids and a thoughtful wife.

This influencer is one of the top lifestyle influencers on Instagram with 140k followers, and she aims to bring pleasure to her audience. She creatively inspires others to look their best on any budget by sharing her insights on sales, home decor, family activities, fashion, motherhood, and life experiences. 

Moreover, she has founded a website called ‘Hello Honey,’ where you can connect with her more closely.

7. Kennedy Bonham (@kennedybonham_)

If you’re a fan of fitness influencers and enjoy following their journeys, you should check out Kennedy. She is a fitness influencer and online coach who helps others fall in love with fitness. With 170k followers on Instagram, she primarily shares her workout routines, nutrition tips, and gym styles.

8. Alaina Saulsberry (@colordujour)

Now is the perfect time to learn about one of the top Houston influencers who is also an entrepreneur, and blogger. Meet Alaina Saulsberry, a devoted mother, influencer, and the owner/founder of Color Du Jour & Color Du Jour Makeup Studio.

Alaina creates content centered around makeup application techniques, beauty hacks, and personalized beauty routines. Through her makeup brand, Color DuJour, she brings glamour to celebrities and her passion projects.

Beyond her brand, she teaches professional artistry courses at her Houston-based studio, providing services and classes for all skill levels. Stay updated by following her on Instagram.

9. Andrea Everline (@andreaeverline)

Andrea embodies passion and consistency, showcasing her dedication in each workout video. With daily posts on nutrition, fitness, and travel, she continually inspires her followers.

Andrea Everline is an American fitness influencer, coach, and entrepreneur. Notably, she fulfilled a lifelong dream by opening her gym, R3FUEL FITNESS, on S. Kirkwood in Houston. She first gained attention when her HIIT workouts went viral. Today, she boasts 134K Instagram followers.

10. Accordingtolilly (@accordingtolilly)

The final Houston influencer on our list is Lily, a passionate fashion enthusiast. Lily, one of the best Instagram fashion influencers, is the founder of Liliykloset. Her brand focuses on women’s wellness and chic fashion, which has flourished in e-commerce for almost a decade.

Her social media platform showcases curated wardrobe looks for women who want to feel good inside and out. With 385K followers on Instagram, if you want to dress up and feel good, check her out.

How to Collaborate with Houston Influencers

If you own a business in Houston and need collaborations with local influencers but need more time to arrange deals, we have a solution for you. Have you ever heard of marketing platforms that connect you with influencers related to your niche and location?

What Is Ainfluencer?

Ainfluncer is a marketing platform we told you about. It is a free marketplace that connects businesses directly with over 2 million influencers in their niche. Sign up on Ainfluencer to save your company valuable time when collaborating with influencers.


Houston influencers come from diverse backgrounds and industries, such as fashion, fitness, and lifestyle, and they positively impact social media and influencer marketing. Now that you’re familiar with some of the most famous influencers in Houston, you can see how they represent the city’s diverse culture and creativity.


1. Who Is the Famous Influencer in Houston Texas?

Lyndsey Zorich is a top Houston-based influencer with over 61K Instagram followers. People look to her for inspiration in their lifestyles, including fashion, beauty, and home decor.

2. Who Is the Most Famous Influencer in Texas?

Texas’s most famous Instagram figures include Allen Iverson, known as @theofficialai3, with an impressive 14 million followers. FunnyMike, operating as @funnymike, has 8.7 million followers, while Power of Positivity (@powerofpositivity) maintains 8.4 million followers. Matthew McConaughey, under the handle @officiallymcconaughey, has amassed 8 million followers, and comedian Tiffany Haddish (@tiffanyhaddish) boasts a substantial following of 7.4 million.


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