Apps for brands to connect with Influencers + Reviews

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Knowing how to find influencers who can help you get in front of your target audience is an excellent way to reach new people, drive traffic to your website, build brand awareness, and increase sales.so choose the right Apps for brands to connect with Influencers.

Despite its apparent advantages, influencer marketing is a wasted investment if you are not Theng with the right ones, so be wise and try to use the right apps to connect with influencers. The right influencers can lead your campaigns to success. You should focus on building long-term relationships with your influencers for the best results.

Here are some Apps for brands to connect with Influencers

Ainfluencer

Ainfluencer is a free influencer marketing platform that brands can easily collaborate with huge niche influencers and grow their business and brand and make money on Instagram.

You can keep track of all your influencers relationships, manage influencer payments, and measure campaign results on a user-friendly dashboard.

Features:

  • Post Ads on the influencer marketplace.
  • Find and Invite Instagram influencers to collaborate with.
  • Simplify collaboration using automate workflow and built-in chat.
  •  Manage payments to influencers based on success criteria.
  •  View real-time campaign analytics.

Upfluence

Upfluence is an impressive full-scale platform that offers a complete set of features. And provides brands with all the tools they need to find and manage their influencer campaigns and improve their sales.

An essential part of its competitive advantage is its Instagram influencer search engine. The platform has a vast database with more than 4 million profiles of influencers.

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Customers can search through Upfluence to find Instagram influencers using the required number of keywords. By focusing on specific keywords, you limit the range of choices. You can also limit your search on Instagram even more by using criteria such as location, social status or number of followers.

Features:

  • Influencer Recruitment
  • Influencer Scoring
  • Audience Analysis
  • Influencer Segmentation
  • Influencer Collaboration

Cons:

  •  Database mismatches/errors can only be corrected by customer service.
  •  The CRM portion of the software was buggy and unintuitive.

Hype Auditor

You can use HypeAuditor to rank the top Instagram influencers based on the number of quality followers who interact with the page.

HypeAuditor thoroughly analyses ranked bloggers with quality followers and credible engagement.

It collects data from various sources. And only consider real followers and real likes. The algorithm then ranks the influencers.

Finally, it compiles a list of global influencers which are getting updated daily.

You can choose from a list of top Instagram influencers that cover all countries. Or select a list that only includes Instagram influencers from one specific country.

Features:

  • Influencer Recruitment
  • Audience Analysis
  • Influencer Collaboration
  • Workflow Capability
  • Influencer Analytics

Cons:

  • Expensive, but it has a free version too.

Trend

The trend is influencer marketing tools that support brands to collaborate with influencers who love to create high-quality UGC. Trend provides you with the source, share, and scale influencer generated content while bringing brand awareness from influencers. This network of opted in curated influencers gives you the ability to run dozens of influencer campaigns every month, making influencer marketing campaign management painless. Campaigns are completed fast due to Trend’s industry-first apply process. Instead of searching for influencers, our network applies to your campaign within minutes of posting. With Trend, brands also receive full licensing rights to the content they can repurpose for any marketing efforts.

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Features:

  • Influencer Recruitment
  • Influencer Scoring
  • Audience Analysis
  • Influencer Collaboration

Cons:

  •  It’s tough to move conversion from the partnerships.
  • The influencers are mostly very young and don’t always produce the highest quality images – some look very staged and unnatural, even with bad lighting.

BuzzSumo

This tool’s great advantage is that it provides complete information of influencers and then finds influencers on any topic. For example, the age group may be necessary for you; this tool can announce their exact age.

In addition to this, accommodation, review of the latest advertising measures and interaction rates are other possibilities. In terms of engagement rates, it is essential to note that many influencers buy fake followers to make it look bigger. That is why their interaction must be in good condition. You can also find out on which networks a keyword is most popular. This will make your social network more intelligent. The tool costs $ 79 per year after the free trial.

Features:

  • Social Media Metrics
  • Faceted Search/Filter
  •  Influencer Discovery

Cons:

  • There are minimal resources on the free plan, making it very difficult to test all the features before purchasing.

Awario

The Awario platform is enough to quickly specify your social network and country to display influencers in all categories. Finally, you can find the influencer you want based on your keywords. If you have a restaurant, just enter words like restaurants, food, or anything related. The artificial intelligence used in this tool shows the best. This tool will help you track brand mentions, monitor competitors, find sales opportunities and influencers, and engage with your audience online. Its price is $29 Monthly for the Starter package.

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Feature:

  • Social Measurement
  • Sentiment Scoring
  • Influencer Identification
  • Social Reporting
  • Social Listening

Cons:

  •  There is no pro; the app full-scales it should. 

Conclusion

Most of the tools on the list are designed just for influencer marketing from start to finish. You can try a couple of them and choose the one you like most.

If you want to use influencer marketing for your brand awareness and your business improvement, you can use influencer marketing tools like Ainfluencer for your advertising goals.