How to Become a YouTuber: The Ultimate Guide in 2023

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You may wonder how to become a YouTuber and whether it is easy. According to the latest research, YouTube has 2.1 billion monthly users and 37 million channels on YouTube. It means there’s neck-to-neck competition on this platform, but still, it’s worth putting in all the effort to become a YouTuber. 

After watching the most viewed YouTube videos, you can see the competition between YouTubers is getting tougher. But it doesn’t mean you can’t shine as the top one.

While aspiring to become a successful YouTuber, you may encounter various challenges, but this opportunity can make a new experience. Learning how to become a successful YouTuber may be overwhelming cause there are many different ways to try.

Whether you want to create engaging vlogs, share educational content, showcase your musical talents, or delve into any other niche, YouTube offers an opportunity to connect with audiences over the world.

However, breaking into the world of YouTube requires more than just hitting the record button. 

For example, your strategies or knowledge can affect your performance.

In this article, we’ll walk you through the essential steps on how to become a YouTuber. Stay with us!

How to Become a YouTuber as a Beginner?

YouTube offers golden options for businesses to engage with their target audience, promote their products or services, and establish a strong online presence.

That’s why some people believe that YouTube can be great for marketing. In the following, you can learn the ultimate guide to YouTube influencer marketing. With YouTube Influencer marketing, you’re able to connect with potential customers. 

But no worry if you’ve not heard anything about YouTube channels, subscribers, and its algorithm. We are here to show you how to become a YouTuber. 

Before running into this part, we recommend you first read all of YouTube’s community guidelines to see how this platform works. 

Now, let’s get started

1. Find Your Niche

This is the first step and you need to identify your passions, expertise, or skills that differentiate you from others. Embrace what makes you unique and infuse it into your content to attract an engaged audience.

If you want to find your niche quickly, check the list of your interests and think about what you like. This will help your target the right audience and know your role. You can choose a couple of your niches and then decide which content can be more effective. 

For instance, picture yourself playing video games when you really enjoy it. This can be one of your options. Or, If you’re wondering how to become a YouTuber gamer, we should say you need to search for the 25+ top gaming YouTubers to know

2. Define your target audience

Whether you like it or not, you may face negative feedback, but it’s somehow avoidable.

When you come up with a new idea from your interests, you probably want to share it immediately and see the responses. It’s sometimes good, but you need to know your audience’s interests and, in other words, target the right audience. When you ask yourself what kinds of video content you want to make, you’ll come up with the answer.

Generally, there’s a wide variety of audiences with different ages, gender, and style. So look around and see which content suits your followers more.

3. Plan Your Content

In this step, two essential options include knowing your audience and creating compelling content for them. Develop a content strategy by brainstorming video ideas and creating a content calendar. When you come up with new ideas, you can ensure that there’s always something to talk about and share with other people. But first, you should analyze the subject you want to share and make sure your content is going to be special. 

Therefore ensure your content is valuable, engaging, and relevant to your niche. 

For the beginning, you can start with the questions below.

  • Who are my target audiences for videos?
  • What is the age range of my viewership?
  • During which time of day are they likely to engage with video content?
  • What motivates them to watch videos?
  • What do they hope to gain or achieve by consuming video content?

4. Channel Setup and Branding

Literally, the main way how to become a YouTube starts here. After all those previous steps, you should create your YouTube channel. But first, you need 4 items, including the channel name,

logo, banner image, and color scheme.

Here is how to do it:

How to become a YouTuber and setup channel
Setup YouTube channel
  1. Sign in to YouTube using your Google account.
  2. Access YouTube Studio from your profile picture.
  3. Go to the YouTube Studio Dashboard.
  4. Create your channel in the “Settings” menu.
  5. Verify your account if necessary.
  6. Customize your channel by uploading a profile picture and creating a channel banner.
  7. Add a compelling description of your channel.
  8. Upload your first video by clicking on the “Content” menu and selecting “Upload Video.”
  9. Set the video’s privacy and details.
  10. Publish your video and start building your channel.

Before asking yourself how to become a famous YouTuber, please outline your goal and see what you want to gain through your YouTube channel. Focus on your content and the feedback you get. Don’t be afraid of people’s responses cause it helps you to find the right direction and move you towards it.

5. Create High-Quality Videos

Here’s the most important part of how to become a YouTuber. Have you ever asked yourself what’s the difference between a professional video and the ordinary one? 

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That’s it, the quality!

Of course, high-quality videos have several key factors that set them apart. These factors include superior production value, clear visuals, crisp audio, professional editing, engaging content, and attention to detail. Videos with high quality get more views and likes. When you produce videos with the best formats, it’s like you’re somehow respecting your audiences.

On the other hand, ordinary videos may lack the same level of polish and attention to these elements, resulting in a noticeable difference in overall quality.

If you want to shine as a professional YouTuber, invest in good equipment, such as a camera and microphone, to improve the production value of your videos. Learn basic video editing skills to enhance the overall quality and make your content visually appealing. 

6. Master Video Optimization

Don’t underestimate this part because it can rank your videos and boost your engagement.

Video optimization refers to the process of optimizing your videos to maximize their visibility, reach, and engagement on the YouTube platform

To answer the question of how to become a YouTuber, we should remind you that YouTube SEO is an important part of this issue. When you get a long watch time on each of your videos, YouTube will rank your videos automatically. In other words, YouTube cares about your “watch time” cause it means you’re delivering valuable content. 

According to the search algorithms, YouTube will show users the videos that best match their search queries.

If you want to rank your videos and get the best results, need to make some strategic optimizations.

Need to optimize your video titles, descriptions, and tags with relevant keywords to improve visibility in search results.

7. Develop a Content Schedule

If you want to know the next step on how to become a YouTuber, the answer is consistency.

People who follow your videos expect you to be committed and upload videos regularly. 

You should have a consistent schedule to assure your subscribers that they can rely on you for new videos on the scheduled dates.

Commit to a consistent upload schedule that suits your capacity. Regularly provide fresh content to keep your audience engaged and build anticipation for your next video.

As a beginner, you can start by uploading two videos every week, but when you get more engagement, you can increase your output.

8. Engage and Connect

There are many ways for how to become a good YouTuber. For example, you can engage with your viewers by responding to comments, fostering conversations, and showing appreciation for their support. When your subscribers see you appreciate their support, they are more likely to be encouraged to follow you. Therefore build a community by interacting with your audience through live streams, Q&A sessions, or collaborations.

9. Promote Your Channel

Leverage social media platforms to promote your YouTube channel and reach a wider audience.

Let us put it this way when you post a YouTube video on Instagram; it helps get more viewers from other social media. People who watched your video on Instagram may be inclined to explore your YouTube channel further and become subscribers. You should learn how to post a Youtube video on Instagram if you want a promotion. 

This cross-promotion strategy allows you to expand your reach, attract a wider audience, and potentially increase your YouTube engagement and subscriber count. Share teasers, highlights, or behind-the-scenes glimpses to generate interest and drive traffic to your YouTube videos.

10. Analyze and Adapt

Let’s check the last part on how to become a YouTuber. You should utilize YouTube Analytics to gain insights into your audience demographics, viewer behavior, and video performance. 

Use this data to refine your content strategy, understand what works, and make informed decisions for future growth. However, these methods we mentioned are trial and error, but for the best result, you should look for a suitable workaround by trying all these steps.

How to Become a YouTuber and Make Money?

Ainfluencer Homepage
Ainfluencer Homepage

After realizing how to become a YouTuber, now it’s time to learn how to get paid for it.

First of all, one of the trust-safe ways for YouTuber brands to introduce their products and expand their business is to use third-party apps. Using a reliable third-party app and making your deals directly through it is very important. That’s why we are here to help you have a great experience, though!

Aifluencer helps brands make their free campaign and send over 500,000 influencers invitations on many social media platforms. Brands can access influencers’ information such as location, language, followers, budget range, gender, quality, following, and categories to see which suits them. This search option is entirely Free!

Here, they can connect with influencers directly and introduce their products. After that,, they can make big deals and make money. 

This is a great way for those brands on YouTube looking for effective influencer marketing solutions to reach their target audience and drive results. 

Ready to make waves in the world of influence? Dive into Ainfluencer and let the magic begin.


Until here, you learned how to become a YouTuber and make money through it.

All you need to know is building a successful YouTube channel takes time, dedication, and consistent high-quality content. Those methods we’ve mentioned can help you become a professional YouTuber, but you need to know it takes time. So, don’t expect miracles to happen overnight. You have to focus on finding different strategies to grow your subscriber base and rank your videos by optimizing them. While you may not achieve the same level of success as other YouTubers, you will discover your own path and progress as time goes on.


How to Become a YouTuber as a Kid?

Unfortunately, there is a limitation here. Those kids under 13 cannot create their YouTube channels and become YouTubers.

How to Become a Youtuber and Get Paid?

To become a YouTuber and make money, you must get at least 1,000 subscribers and 4,000 watch hours within the previous year.

How to become a full-time YouTuber?

To become a full-time YouTuber, you must regularly upload compelling video content.
Your videos should contain a wide variety of content like vlogs, tutorials, reviews, and so more.

Cyrus Nambakhsh

Cyrus is a serial entrepreneur, product-led-growth expert, a product visionary who launched 7 startups. He has built scalable platforms to help businesses and entrepreneurs. Contact: