Ainfluencer LaunchPad Program

Get Up to $2000 in Cash and Grow Your Business with Influencers!

Plus: Free Design and Campaign Management Support.

More Details
Influencer Marketing
| On
November 19, 2020 4:38 am

Blogger, Vlogger, Influencer what’s the difference and similarities?

By Aida .S

Blogger vs Vlogger vs Influencer What are the Differences and Similarities?

Today, blogger vs Vlogger vs Influencer with different interests and attitudes work in social networks. Some people become famous for their art, creativity, or other things, and their job is to work on social media. Even other groups of people make money through these social networks and sometimes earn a significant income.

Also, the variety of people on social media is very high. But in general, these people are divided into influencers, celebrities, bloggers, and lifestyle and… The field of activity of such people is very similar to each other and understanding what activities they do may be a bit difficult. Therefore, you will understand these differences after reading this article.

What is a Blog?

A blog is an online journal or information website in which an author writes about his or her interests, ideas, or anything else and shares them with others. A blog is a platform for sharing what you are an expert with others.

On the other hand, the blog is a written content for example the articles you read on popular platforms like Golf News, Washington Post, etc are blogs.

Who is a blogger?

A blogger is someone who launches and controls a blog and writes about the topics in it. So who writes content for the website/blog is called Blogger.

Bloggers are people who enjoy sharing their interests or experiences with others and usually do so for fun, although most of them make money by following the principles of blogging and turning their blog into a professional blog.

There is no need for a specific place or time for blogging, just access the Internet and a laptop or mobile phone. But do not forget you should have enough and deep information about the specific field then you can do a blogger role.

What is a Vlog?

A vlog is a short form of the video blog, sometimes we call Video Cast too. The vlog is video content. They are the most ocular way to hatch your words out of your mind. Vlogging is rising as the best digital marketing medium in 2020. The best platform for Vlogging is YouTube and Instagram. YouTube is the most popular video-sharing platform.

Both vlogs and blogs are the best marketing mediums with positive influence in the market.

Who is a vlogger?

A vlogger is someone who creates a video blog. Generally, a person who writes a blog is called a blogger, and similarly, a person who makes a video for a blog is called a vlogger. Anyone who can make a video and publish it on video on demand or VODs can become a vlogger.

A blog consists of a video we have made of ourselves in which we talk about a specific topic; For example, we check different cosmetics, unbox a new laptop we bought, or report on our day-to-day activities.

Tips for vlogger:

The vlog has a series of features that distinguish it from regular videos. This means that not just any video content can be considered as a vlog. The tips that I introduce for a standard vlog do not have strict and unchangeable rules then you can do vlogging you want.

  1. The informality of the blog

A blog is informal. I do not mean that if you say serious and joking things in your films, then you are not a vlogger; No, I mean the informality of blogging is that there are professions in vlogging that have no place in the official media.

For example, you will never find a TV show that talks for half an hour about my favorite foods! Or you will never see the kind of literature used in a blog on an official TV show.

  1. There is no specific topic for the blog

You may think that I have a job that I do not have the potential to make vlogs at all but you are wrong.

There are no rules that force a vlogger to talk about a specific topic. For example, I speak in my vlog about photography education and success as a profession; Maybe after a while, I changed the subject of my films and this will not be a problem.

That in every profession you can think of, some very reputable vloggers record videos about their favorite subject or specialized subject. Professions such as:

  • Car openers and car inspectors
  • Chefs
  • Engineers
  • Computer game enthusiasts and streamers
  • Technology bloggers and marketers gadgets
  • Photographers
  • Videographers
  • physicians

What is the difference between a blog and a Vlog?

Blog: Content-based on the text also its materials are words. For example, what you are reading is a blog post.

Vlog: Content that uses video to create. In other words, a vlog is a blog where all or most of its content is in video format. For example, a video on how to make pasta on Instagram is a blog.

Who is an Influencer?

If we want to know who the influencer is, it is better to start with the meaning of this word. The word Influencer in the word means “influential” and someone who has the power to influence the opinion of others and direct their thoughts. 

In the real world, influential people include groups such as university professors, writers and journalists, celebrities, and scientists, but in the virtual world, the rules are different. Influencers are people who have been able to attract a lot of followers and be influential in their decisions. also, there are different types of Influencer.

What is the difference between Influencers, bloggers, and vloggers?

Space of the activity

In general, the main difference between a blogger and an influencer is the space of their activity. In the original definition of a blogger, people publish posts in the form of photos and writings on their blogs about personal experiences or some issues and events. But in the definition of an influencer, people use all the available potential to introduce themselves and the field in which they operate.

We can say that bloggers and vloggers are a kind of sub-branch of influencers. A blogger or vlogger may eventually become an influencer, or it may never happen to him or her.

Influential

Another difference that can be made for these roles is the attitude of their followers. In both roles, the number of followers is not a criterion. An influencer can have a huge impact on the decisions of these people with a limited number of followers. But a blogger with a lot of followers cannot pursue his goal.

So if we want to be more precise, the main difference between these groups is in the power of influence. Influencer, with the tricks and content it has shared to date, has gradually been able to gain the trust and confidence of the audience and somehow influence people’s lives. In this way, it can influence their decisions. 

But the blogger has only been active in conveying and expressing a series of issues to date and has not had many conflicts or special contact with the audience. The blogger plays the role of a writer. And the audience is the readers of the book he wrote. You may never meet or talk to the author of your favorite book in your lifetime.

Similarities between Blogger and Influencer

  1. content production

The first similarity between the two groups can be content production. Both groups try to attract the audience to their blog or page on social networks by producing appropriate content in their field. In this way, by increasing the number of followers and their connection and association with the blog or page, this group is ready to advertise for other brands and earn money.

  1. skills

Both groups must have specific skills, including:

  • creativity and innovation
  • Familiarity with customer and audience behavior
  • Mastery of content production methods
  • Familiarity with photography
  • can make video and podcast
  • Familiarity with special tricks to attract the audience in the space in which they operate

conclusion

There are many things that a Blogger vs Vlogger vs Influencer needs to be familiar with or have a team of experts with them. In this way, just creating an account on social networks or a blog and website cannot make you a successful blogger or influencer. In this way, it is necessary to identify your skills well and know all aspects of the matter before entering this field.

This post was last modified on April 25, 2021 3:40 am

Share
Aida .S

Creative Content Marketer M.Sc at Auditing I am passionate about traveling, Photography, Adventurism, personal growth, technology, and writing.

Tags: Information

This website uses cookies.

Read More