How would you compare Influencer Marketing with digital advertising?
Influencer marketing is less automated than digital advertising but more fruitful. You can target a highly relevant audience through influencers in your respected niche.
Which social platforms do you think will be the most used by influencer marketers in the next 5 years?
Instagram/YouTube/TikTok
How do you currently find relevant and high-quality influencers for your marketing campaigns?
Using marketplaces such as Ainfluencer.com
How would you decide which influencers to work with?
Manual audit of their accounts
How should brands use Instagram influencers to grow their business? What is your personal experience with Instagram influencing?
To promote brands and new start-ups.
What are some common tools and strategies to help grow your presence on Instagram? Are you currently using any tools?
Upfluence, Phalanx.
What advice would you give to a new business that wants to gain and grow its paid sponsorships?
Use sponsored ads on other platforms and influencer marketing in tandem.
How do you think Influencer Marketing will grow among small businesses in near future?
Influencer marketing will make a huge impact in the upcoming years.
How do you currently collaborate with and pay Instagram influencers? Name any tools and strategies that you use.
PayPal.