Which social platforms do you think will be the most used by influencer marketers in the next 5 years?
Instagram/YouTube/Twitter/TikTok
How do you currently find relevant and high-quality influencers for your marketing campaigns?
Influencer discovery platforms
How should brands use Instagram influencers to grow their business? What is your personal experience with Instagram influencing?
I believe the focus will be transferred to long-term partnerships with narrow niche influencers.
What are some common tools and strategies to help grow your presence on Instagram? Are you currently using any tools?
I think branded memes work pretty well to gain a following on Instagram.
Which content categories (i.e. verticals) are likely to become the most popular on Instagram for influencers?
Fashion and Beauty.
What advice would you give to a new business that wants to gain and grow its paid sponsorships?
Check influencers’ analytics (reach, impressions etc.) when making your decisions.
How do you think Influencer Marketing will grow among small businesses in the near future?
I think the most productive collaborations will be with influencers who really love your product and are ready to use it in their own life.
How do you currently collaborate with and pay Instagram influencers? Name any tools and strategies that you use.
I use modash.io and trendhero.io.
