Lifestyle influencers are a growing trend on Instagram. They are people who follow a certain lifestyle and share images and videos of what they do every day. Black lifestyle influencers are so popular people among all lifestyle influencers, and they can help promote your brand by sharing your content and helping to build an audience around it.
By following black lifestyle influencers, you will be able to get a sense of the trends that are popular right now and create content that is specific to your target audience.
Keep reading to learn how to find these influencers on Instagram. There is also a list of the top 58 black lifestyle influencers provided for you.
How to find top black lifestyle influencers on Instagram?
The number of lifestyle influencers is growing, and as a result, finding the best and most reliable influencers has become challenging and time-consuming. There are some easy ways that make this process faster for you.
Google is one option. You can search your desired niche and come up with so many articles to go through and find related influencers.
Searching relevant hashtags to your niche on Instagram is another easy way to find influencers on Instagram.
Another possible option, which is also the easiest and quickest way, is using different influencer marketplaces. Many marketplaces such as Ainfluencer provide you with a list of different types of influencers in various niches.
Ainfluencer is an influencer finder marketplace that makes finding influencers easy and fast. Ainfluencer is a free and easy-to-use platform that lets you make descriptive ads about your company, explore and discover influencers, and invite them to work with you.
Or, if your ads are open, Instagram lifestyle influencers can simply access your ads and make offers.
Top 56 black lifestyle influencers
Take a look at our list of top black lifestyle influencers on Instagram.
1. Rashad Little (@Mrrlittle)
Rashad is among the best black influencers on Instagram. His account is full of content about fashion, fitness, and routines.
Rashad has a great sense of style and has 430k followers. Don’t hesitate to ask this macro influencer to promote your brand.
2. Mike Edwards (@Aireyys)
Mike Edwards is a black lifestyle influencer who has been able to use his social media platforms to share his unique perspective on fashion, fitness, and culture. He often promotes black-owned businesses on his Instagram account, which has 1.5m followers.
3. Nelisa Gumede (@nickgray____)
Nelisa Gumede is a South African lifestyle influencer who has amassed about 11k fans on Instagram. He is known for his relatable posts about health, lifestyle, and fashion. His account is also full of motivational posts.
4. Minnie Dlamini (@minniedlamini)
Minnie Dlamini is a South African media personality, actress, and model. Dlamini is also a popular lifestyle influencer, with 4.7m followers on Instagram.
She has worked with famous brands such as Huawei and Jaguar.
5. Simhle Plaatjies (@simhle)
Simhle Plaatjies is one of the most popular black lifestyle influencers on social media. She has 87k followers on Instagram, and her content focuses on fashion, beauty, health, and fitness.
Simhle is known for her positive attitude and inspiring content. She often posts videos about self-love and overcoming adversity.
6. Silindelo Ndlovu (@leethar)
Silindelo Ndlovu is one of the black influencers on Instagram who was born and raised in Durban, South Africa. He currently has over 19k followers on Instagram and posts photos and videos about food, fashion, lifestyle, and travel.
7. Siyanda Bani (@siyabunny)
Siyanda Bani is among the top black lifestyle influencers who has amassed over 308k fans on Instagram. She is known for her chic and trendy style, which she often showcases on her popular account. Siyanda also shares tips on everything from fashion and beauty to travel.
In addition to being a talented content creator, Siyanda is also a digital brand strategist. She could be a great macro influencer to work with.
8. Lerato Rameetse (@lerato_dimepiece)
Lerato Rameetse is a black lifestyle, beauty, and fitness influencer with more than 10k followers on Instagram. This teen influencer shares her workouts and beauty tips on her blog.
9. Lizeka Makala (@lillylizcat94)
One of the other black lifestyle influencers on Instagram is Lizeka Makala. From fashion and beauty tips to her personal pictures, Lizeka’s account is a must-follow for anyone looking for inspiration and realness. She has more than 133k followers.
10. Sithabile Mutambirwa (@melanin_monroe._)
Sithabile Mutambirwa is a black lifestyle Instagram influencer who has more than 10k followers.
Sithabile’s purpose is to inspire her followers to be their best selves and to celebrate their unique beauty and culture.
11. Brenda Wairimu (@brendawairimu_)
Brenda Wairimu is an African lifestyle influencer. She is known for her fashion and beauty advice, as well as her healthy living tips. Brenda has over 693k followers on Instagram, and she is always sharing new and inspiring content with them.
Brenda’s followers love her positive attitude and her willingness to share both the good and the bad parts of her life.
12. Olwethu Magushana (@olwethu_music)
Olwethu Magushana is one of the black lifestyle influencers from South Africa. Olwethu quickly became known for her stylish and well-curated content on Instagram, which reflects her unique perspective on fashion, beauty, and music.
She has worked with famous brands such as Lancome and Maybelline.
13. Terryanne Chebet (@terryannechebet)
Terryanne Chebet is an African lifestyle influencer on Instagram who has amassed 731k followers. She is known for her fashion and styling advice, as well as her healthy living tips.
Chebet’s mission is to curate Africa’s leading ladies and help young women find their own unique way. She is a role model for many girls in Africa and around the world.
14. Ann (@annie_modiba_)
Annie Modiba is among the black lifestyle influencers who has built a following of over 9k people on Instagram by sharing content about food, travel, and lifestyle. She also shares motivational quotes and messages.
15. Pontsho Malatji (@pontsho_mp)
Pontsho Malatji is a black lifestyle blogger with about 26k followers on Instagram. She is known for her relatable and authentic posts about fashion and beauty.
Pontsho encourages her followers to be themselves and embrace their own unique personalities.
16. Venda (@iamzeezo)
Venda, with 104k followers, is one of the other black lifestyle influencers on Instagram. He is also a model and stylist and has worked with many brands.
17. Aicha Ndaw (@aiichaaaaa)
Ndaw is an African-born lifestyle influencer who became well-known for her amazing and stylish take on fashion. The number of her followers has grown rapidly in recent years, and she now has over 930k followers on Instagram.
Her outfit posts are always popular with her followers, who admire her ability to mix different styles and create looks that are both unique and elegant.
18. Carpo (@carpomore)
Carpo is another top black lifestyle influencer, TV host, and actor. He frequently posts about fashion and fitness. His account has about 270k followers, and his followers look to him for inspiration on how to live better.
19. Lita (@lita.mali)
Lita is an African Instagram influencer who has amassed over 470k people on Instagram. She is known for her confident approach to fashion, beauty, and wellness. Lita’s content inspires her followers to embrace their own unique sense of style and be happy.
20. Miriam Abdou Saleye (@iam.miriamas)
Miriam Abdou Saleye is among the teen black lifestyle influencers who has about 25k fans on Instagram. She was also nominated as miss Niger in 2020.
Miriam is known for her positive and inspiring messages, which she delivers through both her posts and her account’s Stories. Her influence has even led to some brand collaborations.
21. Slay Sangoma (@slaysangoma)
There’s a new breed of black lifestyle influencers on Instagram, and Slay Sangoma is one of them. This digital diviner and herbalist isn’t afraid to show off her fabulous life, and her nearly 40k followers are the beneficiaries.
Her positive attitude is infectious; it’s hard not to smile when scrolling through her feed.
22. Maumela Mahuwa (@iammaumela)
Maumela Mahuwa is one of the black actors, lifestyle influencers, and life coaches on Instagram. She has gained 314k followers so far and tries to help people be themselves and not to try to be like anyone else.
23. Vuyiswa Pearl Kweyama (@vuyi_pearl)
Vuyiswa Pearl Kweyama is a black lifestyle influencer. She has more than 10k Instagram followers, and she uses her platform to share her insight on fashion, beauty, and other aspects of lifestyle.
24. Harmony Katulondi (@harmonythe1)
Harmony Katulondi is another lifestyle influencer with more than 11k followers. He is co-founder of “Justlove_sa.”
Katulondi is known for her fashion and beauty posts on Instagram. He was also featured on 30 under 30 Forbes Africa.
25. Lerato Wom’Zulu (@lratonxumalo)
Lerato Wom Zulu is an African actor and lifestyle influencer on Instagram. Lerato has a large group of followers on Instagram, and she uses her platform to share her thoughts on various aspects of life.
26. Angalia apparel (@thelifeiwear)
Angalia is a lifestyle nano influencer on Instagram. She has over 4k followers, and her account is full of photos of her son and herself wearing stylish outfits.
Angalia’s followers love her positive attitude and empowering messages. She is a rising star in the world of social media, and her influence is growing every day.
27. Fatu Diallo (@fatu_diallo)
Fatu Diallo is one of the African lifestyle influencers and models. She is also a political leader and entrepreneur. Fatu is the founder of “Diallodime” which is an online boutique.
She encourages other women to embrace their natural beauty and take care of themselves.
28. Buhle Phiwe Hlatshwayo (@theafrikandiplomat)
Buhle Phiwe Hlatshwayo is another black lifestyle influencer and a union diplomat. With about 5k followers, Buhle has carved out a niche for herself by sharing her everyday experiences as a young black woman.
29. Brittany Packnett Cunningham (@mspackyetti)
Brittany Packnett Cunningham is one of the top African American influencers who is active on Instagram and could gain 821k followers so far. She is known for her inspirational posts, which often focus on fashion, beauty, and black women’s lives. Cunningham is also an activist and TV commentator and releases weekly podcasts on her website.
Her followers admire her for her positive attitude and ability to stay true to herself.
30. Senamile Sishi (@sena_sishi)
Senamile Sishi Cunningham is an Instagram influencer, actor, environmental scientist, and energy specialist from Africa.
Today, Senamile is a successful lifestyle blogger and content creator with over 6k followers. Her account has a high engagement rate, resulting in collaborations with some small brands.
31. Sibahle Amahle Buthelezi (@a_whole_meal_rsa)
Sibahle Amahle Buthelezi is one of the black lifestyle influencers who has 131k followers on Instagram and posts about different topics. She is also a DJ and producer.
32. Aminah Gallie (@withlovebloomingrose)
Aminah Gallie is an African lifestyle influencer who lives in Cape Town in South Africa. Aminah is also a digital creator and plant lover.
In addition, she is the owner of “Hello_digitech” and often posts pictures and tips about different plants.
33. Nancy.de Beer (@nancy_whity)
Nancy.de Beer is a black lifestyle influencer and model on Instagram who has amassed over 73k fans. She is known for her unique approach to styling and promoting natural hair. Nancy often shares tips and tricks for living a healthy lifestyle, as well as promoting body positivity.
34. Zyler’Zillionaire Mhlanga (@zyler.worldwide)
Zyler Zillionaire Mhlanga is one of the top black influencers who has made a name for himself on social media. He is known for his high-end fashion sense and luxurious lifestyle. Zyler has gained more than 26k followers on Instagram, where he regularly posts pictures of his lifestyle.
He frequently interacts with his fans on social media and takes the time to answer their questions.
35. Lehlogonolo (@lee_lehlogonolo)
One of the other black lifestyle influencers on Instagram is Lehlogonolo. He works for CMTV and has collaborated with brands such as Zara and Homesuite hotels.
36. Noni Mbete (@nonimbete)
Noni Mbete, a lifestyle blogger, media entrepreneur, and TV host, has 36k followers on Instagram. She uses her platform to share her passions with the world. Her posts focus on natural hair, health, and wellness.
37. Sabata_Tshalet (@sabata_tshalet)
Sabata Tshalet is a fitness and lifestyle influencer who is shaking up the industry with his unique perspective and fresh take on fashion, beauty, and wellness.
He believes that true health comes from within, and that self-care should be fun and enjoyable.
38. Mkhululi Ngubane (@mkhululingubane)
Mkhululi Ngubane is a black lifestyle and wellness influencer who has more than 25k Instagram fans.
He uses his platform to show his outfits and workouts.
39. Sara Mngadi (@sara_mngadi)
Sara Mngadi is one of the Instagram lifestyle influencers who has amassed 34k followers. She is also a beauty and skincare lifestyle.
Sara’s followers look to her for fashion and lifestyle inspiration, and she frequently collaborates with brands to promote their products.
She has collaborated with brands such as Bio-oil, L’Oreal, and Magnum.
40. Thoko (@ladythoko)
Thoko is an amazing black lifestyle and travel influencer on Instagram with over 38k followers. She has a large and growing group of followers from young black women who are inspired by her sense of style and positive attitude.
This micro influencer often posts pictures of herself wearing stylish clothes, as well as photos of her travels around the world.
41. Bianca Coster (@bianca_coster)
Bianca Coster is a lifestyle black influencer on Instagram who has more than 240k followers. She often posts about her outfits, travel, hair, and lifestyle tips. Bianca has worked with brands like The Sexy Range.
42. Mankoana (@mankoana)
Mankoana is a lifestyle black influencer on Instagram. She has 27.4k followers, and her account is dedicated to showcasing her lavish lifestyle. Mankoana is also a mompreneur, transformational speaker, and mentor.
She was Mrs. SA’s second princess in 2018.
43. Tumi Seeco (@tumiseeco)
Fitness and male lifestyle influencer, Tumi Seeco, is a black influencer on Instagram who has amassed over 270k followers. He started as a creative outlet to document his personal style.
He might be a great local influencer to promote your brand.
44. LaShawn Wiltz (@lashawnwiltz)
LaShawn Wiltz is one of the other black lifestyle influencers who gained about 33k people by sharing photos and videos of her everyday life. Her account is a mix of fashion, food, travel, and book stuff that resonates with her audience.
45. Jenné Claiborne (@sweetpotatosoul)
If you’re not following Jenne Claiborne on Instagram, you’re missing out. She is a lifestyle blogger, author, vegan chef, and YouTuber. She has 383k followers on Instagram and about 700k subscribers on YouTube.
Jenne is known for her colorful and creative posts. From recipes to home decorating ideas, Jenne’s account is a must-follow for anyone looking for inspiration.