How would you compare Influencer Marketing with digital advertising?
The social proof in influencer marketing is more compelling.
Which social platforms do you think will be the most used by influencer marketers in the next 5 years?
Instagram/YouTube/LinkedIn/TikTok
How do you currently find relevant and high-quality influencers for your marketing campaigns?
Hashtags search
How would you decide which influencers to work with?
Track their performance over time
What are some common tools and strategies to help grow your presence on Instagram? Are you currently using any tools?
Not yet.
Which content categories (i.e. verticals) are likely to become the most popular on Instagram for influencers?
Fashion, Lifestyle, Coaching.
How do you think Influencer Marketing will grow among small businesses in near future?
I see a significant expansion, especially among micro influencers.